Chief Tasting Event, Part 2: Brewing Change – How Coffee and Community Go Hand in Hand

There’s a special kind of magic that happens when coffee meets conversation. It’s in the way a shared cup can spark inspiration, deepen connections, and remind us of the rich histories behind every bean.

Last week’s Chief Tasting Series with Nikisha Bailey of Win Win Coffee was more than just a tasting—it was a celebration of purpose, legacy, and the power of entrepreneurship. And the impact of that event is still rippling through the community.

The Impact of a Cup Well Brewed

One of the attendees took to LinkedIn to share how much Win Win Coffee’s mission resonated with her:

“One of my words for this year is IMPACT. I want to create impact by using the resources available to me to amplify the stories of diverse founders and their growing businesses.

Last week, I had the pleasure of attending a Chief Tasting Series featuring Win Win Coffee, hosted by founder and Chief Member Nikisha Bailey. Along with her business partner Matt Nam, they have built a purpose-driven coffee brand that highlights coffee makers from the African Diaspora.

A masterful storyteller, Nikisha shared her experiences traveling the world—even venturing into FARC territory (if you know, you know!)—to source coffee directly from bean growers.

Win Win Coffee’s aim is clear: 'To bridge the equity gap and cultivate generational wealth while celebrating vibrant Black coffee traditions that have been passed down.'

This is a small business making a big impact. ☕✨ And their coffee is delicious!”

This kind of response speaks volumes. It’s proof that coffee isn’t just about what’s in the cup—it’s about the people, the stories, and the communities behind it. It’s about impact.

From Coffee Beans to Community Bonds

The tasting event may be over, but the conversations it sparked are just beginning. Nikisha’s journey—pivoting from the music industry to coffee entrepreneurship—is a reminder that when passion meets purpose, powerful things happen.

Every cup of Win Win Coffee tells a story. It’s a bridge between cultures, a tribute to Black coffee traditions, and a vehicle for economic empowerment. And it’s a movement that invites everyone to take part.

So, let’s keep the momentum going. What does impact mean to you? How does coffee fit into your daily rituals, and what brands or stories have changed the way you think about your morning cup?☕✨